A launch has one moment that matters more than the rest: the second the product is shown. Everything we play before it builds towards that point.
We agree the cue with your presenter or event manager, hold the energy steady during arrival, cut cleanly for the presentation and bring in a chosen track as the cover comes off. Afterwards the music relaxes so guests can try the product and talk about it.
We run through the reveal with the presenter before guests arrive, so the cue and the music line up exactly.
Tech, design, food or beauty — we discuss genres and tempo that match how the product should feel.
Presentation, demo or short film: the sound drops out on time and returns without an awkward gap.
After the reveal, a lower and steadier soundtrack keeps demo stations and Q&A corners comfortable.
Journalists and creators filming interviews need clear audio, so we lower or pause the music near those spots.
Brand Session runs up to 3 hours at DKK 5,500 excl. VAT, with a music consultation before the launch, sound set up for your venue and coordination of the timings — the reveal cue included.
Want images of guests trying the product? Sound & Stories brings a photographer for two hours alongside the DJ, at DKK 9,500.
Yes. Send it to us ahead of the event together with the exact cue — a line in the speech, a countdown or a hand signal. We rehearse it on site with whoever is running the presentation.
A microphone or two for brief speeches can be included. For full keynote audio or a larger stage, tell us the format early and we advise on what is needed; our conference sound page has more detail.
Mainly the space and the timing. In a shop we work around shelving, fitting rooms and customers who may still be browsing. Share a floor plan and the opening hours when you enquire.
The product, the audience, the tone of the brand and any reference playlists or campaign videos. If the launch has its own film or soundtrack, include it so the DJ set can lead straight into it.