Re-opening DJ · Relaunch · CopenhagenSame address, new story.
A re-opening has to win back people who already know you. Regulars want to see what has changed; lapsed customers need a reason to return.
We pick music that reflects the new concept rather than the old one, play it while guests explore the refit, and time the changes around the reveal of the new interior, a talk about the relaunch or an anniversary toast.